Challenge
Make a product to expand the Paperfoam assortment. Make this
product in the cosmetic market.
Do research in the cosmetic market, make a business case (using FORTH-method) and finally make a product concept.
Research
“The PaperFoam material is sustainable, Eco-friendly, low-carbon, highly recyclable and home compostable. The main ingredients are starch and fiber. Together with lightweight properties and energy- efficient production.”
School Project : 14 weeks
Team formation : Individual
Year : Second year
Client : Paperfoam B.V.
Harderwijk, The Netherlands
Test
A lot of cosmetics are related to any kind of liquids. Paperfoam shouldn’t
react well with any liquids, so I tested how it reacts with water.
Result: It is not resistance to water, but it will survive a short period of contact with water. When it dries it will regain its strength. Paperfoam in combination with hot-water is possible if you’re careful.
Eco friendly packaging for Henna hair colour dye
Ideation
Opportunity direction
You can divide the market of cosmetic in different smaller markets.
In the markets of baby, hairdressers and online is chosen to made a concept.
Forth Method
Made these concepts while using the FORTH-method. Finally, three concepts are selected, but hair color dye is obviously the best one.
The company and the teachers gave good feedback.
http://www.forth-innovation.com
My Goal
“A way to use your packaging in a functional way other than protecting during the transportation of a cosmetic product .”
Inspired by a lock of a hair.
The form of a leaf.
Together combined to
a cosmetic product
Bowl Inside the packaging
The packaging needed to include a bowl. When the package contains a bowl it is multi-functional, because when you color your hair with the henna powder you mix the powder in a bowl.
Producing
Just one simple piece.
Produced by injection
molding. Simple mold.
One-piece of Paperfoam
Because the product should compete with the normal carton packaging. It should be as cheap as possible. One part reduces the production cost. So I made sketches with one piece of Paperfoam.
Final Result
Creation
Technical sketch
The new packaging is bigger than the previous one, because of the bowl inside. But I tried to make it not very larger. These are the sizes of the new product.
Old too new product
Henna hair color dye is
vegetable.
Paperfoam is a bio-based
packaging material.
The packaging is also your
bowl during the hair coloring.
Throw away the packaging
Eco-friendly by putting it in
the compost
Coloring
Paperfoam can easily be produced in different colors. Every hair color dye has his own color of the hair.
Stackable
Because of the high finishes of 8 degrees, it is easily stacked for transportation.
